With the current economic downturn - and more bad news every day, despite the reported ‘green shoots’ that everyone is so desperately seeking - here’s an important question for your web business…

Are online sales holding up?

Well, there are many dimensions to that question and, unsurprisingly, many answers!

But, to look at the big picture (where the statistics are easier to find!), on-line sales are ever growing as a percentage of total sales, despite the recession. They now represent about 3.5% of all retail sales in the USA, according to the US Census Bureau, as shown in the following diagram.

US e-Commerce Growth to 4th Quarter 2008

Source: http://www.census.gov/mrts/www/data/html/08Q4.html

Yes, there’s a dip to the adjusted figures in 2008, due to the economic situation, but the trend continues…

To put some hard figures against this, the Department of Commerce estimate U.S. retail e-commerce sales for the 4th quarter of 2008 was $31.9 billion, while total retail sales were estimated at $938.1 billion - slightly down from the $1 Trillion average.

On an annualised basis this means online sales in the USA are around $125 billion… Add to that worldwide sales and you can see there’s quite a potential for the little people like you and me to be trading successfully online!

So here’s to you and I!

John Thornely
Internet Tycoons

Need to capture screenshots - or even video - from your computer?

Need a simple way of creating ‘news flashes’ or promo videos?

Well, the good news is that there’s a simple-to-use - and free - software system that allows you to do all this - and more!

Those who joined us at the recent Mastermind Workshop saw me demonstrate a free screen capture software, called ‘Jing’, from trusted software company TechSmith - you can check it out at: www.jingproject.com.

You’ll need to register, but you can select the extent of promotional material you want to receive from TechSmith (I get very little).

The Jing software installs a small ‘Sun’ icon onto your screen (see the image below, captured with Jing), which is available whenever you need to capture a screen shot or video.

Jing Screen Capture Software

The small half-sun icon tucks away discreetly on the edge of your screen (and you can move or hide the icon if you want) - I leave mine at the top of my screen away from the busier areas.

To capture a screen shot, just mouse-over the sun icon and control ‘pods’ appear (as in the image above) - click on the screen-capture ‘pod’ and you can set the area you want to capture.

Jing then gives you the option to save direct to your hard drive (so you can retrieve the image for later use) or to the clip-board, so you can paste it straight into a document.

You can also use it to capture video from your screen - and if you take the paid version, you can upload this directly to web pages - or Youtube!

And there are lots of ways you can use the images or video in your business - I suggest you check it out soon! I use it most days.

Cheers!
John

Niche research can be challenging - but there’s a simple way to get ideas, whether it’s for an affiliate product or for your own information product.

One of the best ways to find a hot selling product is to look for a problem that lots of people are facing, and then offer them a solution.

But where do you find people talking about their problems? Well, wherever people ‘hang out’ to chat - particularly in online forums, especially if they are busy ones.

You can locate suitable Forums by browsing through directories listing online forums - such as www.big-boards.com.

Or you can search for them using search engines by typing in the search term: “(Your niche topic) + discussion forums” - using the inverted commas (”") for a ‘Broad Match’ search.

You can tell if a forum is suitable for your niche research by looking at how often people post there, and how recent the latest post is. If there are few visitors in the last few days, the forum’s probably not suitable for your needs.

Check the quality of the discussion before you make your decision to use that forum or not - and then move on to the next one.

The best way to do your research will vary from forum to forum. But generally, you should look for ‘hot’ threads - discussion topics where there are a large number of page views or responses.

For example, if a discussion has over 400 views in a day, or over 1,000 views in 3 days, the topic is likely to have great potential, and will show you what are the ‘triggers’ that will get your target market’s attention - and the issues or problems they are seeking solutions to.

If you often see the same or similar questions being asked on forums, this can indicate an opportunity you can tap into.

So think of a topic and go and look at some forums!

Happy Niche research!

John

Hi Masterminders!

Thank you to all of you who made it to this special BONUS event for Mastermind Members!

Urmil and I had fun - hope you did too! And I hope you found that it gave you both further training with the Program materials and also additional impetus to take your Web Business forward!

At the Mastermind Workshop, we covered:

* Refresh of the Mastermind Program & Material

* Website building tools – Gimp, Kompozer, Filezilla, Blog Themes/Headers, etc

* Niche Selection – Physical Products + Information Products

* Outsourcing – how to specify and source what you need

* Your Business Plan

* Q & As

* Individual Consultations

Please let us have your feedback on the day and what you would like to help you move forward rapidly with your business by posting your ideas on the Forum - click here.

PLEASE WOULD YOU ALSO HELP US TO HELP YOU BY COMPLETING OUR Mastermind Program Feedback Questionnaire - Click Here . We will also review the format and frequency of training in the light of your responses.
(PS: This is also an example of how YOU can use free online surveys, too!)

So that we can help YOU become successful with your Affiliate Marketing, please would you also respond to the Affiliate Support Questionnaire on that page.

Thank You!

All the best!

John Thornely
Internet Tycoons

With annual purchases on the Internet well in excess of $100 Billion, I think it’s pretty obvious that there’s a lot of money to be made online.

There are people out there right now raking in millions from Web businesses and Internet Marketing – which should be a major source of motivation for anyone who wants to be successful with an online business!

However, while it’s nice to dream, in reality, success really only comes with hard work.  And you’ll also have to address these 4 crucial success keys…

Goals: The first key for succeeding with any business – Internet or otherwise – is to set goals – both long-term and short-term goals – and then work up a plan to implement them.

Think of your long-term goals in terms of your vision as to what you want out of your business and what it will give you – lifestyle, freedom, whatever. Don’t just say ‘I want to be rich’ – who of us knows what we mean by that? Be specific: how much income a month will give you the lifestyle you want?

Your short term goals or objectives can be cumulative and should all build to you accomplishing your long term goals. If you set your goals and then make sure you work hard to reach those goals then you will be well on your way to being successful.

To make sure you achieve your goals, you need to have a Business Plan that forms an outline of what you’re going to do and how you’re going to do it.

Setting your goals should be a major part of your plan. And your plan will need adjustment from time to time – but I always find that thinking through the business in order to formulate a workable plan is some of the most productive time you can spend on your business!

Belief: Life and business for few of us is a ‘bed of roses’, and you’re going to have to weather the storms that you’ll inevitably face. So you need to ‘keep the faith’ – in yourself and in what you’re doing. You need to have an unshakable belief that you’ll make it and always believe that your plan will produce for you. If you don’t believe in yourself and what you’re doing then without a doubt you’ll fail. No one has ever been successful without believing in themselves. Your belief will help you to work hard, since you know your work will ultimately pay dividends.

Focus. As Humans, we’re pre-programmed to look for the next thing and we love to believe it’s going to be better, even though in reality it rarely is! But that’s how evolution works, after all. Every language I know has a similar phrase to ‘the grass is greener on the other side’. And I’ve seen so many people flit from one idea to another for their business, often abandoning good ideas for awful ones – and I’m the first to raise my own hand and shout ‘guilty’! We all do it, don’t we?

Look – there’s nothing new under the sun! So there’s plenty of experience out there of what works and what doesn’t. Don’t think that your bright idea is going to be any different.

Most successful businesses do the same thing that others are doing but do it better, cheaper or with a different spin on the marketing. And they only succeed by focusing on one thing at a time. Yes, Richard Branson has lots of different businesses in his Virgin empire – but he built them one by one from the ground up, by focusing on one thing at a time!

So it’s absolutely critical that you don’t allow yourself to get distracted by the latest and supposedly greatest ways to make money. Stick with what works and let it work for you. Focus, focus, focus!

And the last key to being successful with Internet Marketing is to always stay the course. Choose how you want to run your business – preferably using a proven method for how you will make your business successful. Then tweak that method as you move forward – but try to stick with the same basic philosophy.

Plan, focus on what you’re trying to achieve, stick to your plan and believe it’s going to work – and you’re 90% of the way there!

And, as Winston Churchill said, NEVER, NEVER, NEVER GIVE UP!

PS: If you want to see belief in action, check out Susan Boyle on Britain’s Got Talent: http://www.youtube.com/watch?v=9lp0IWv8QZY

PPS: Watch out for your free Business Plan Template an upcoming post on Planning Your Way To Business Success!

Happy Planning!

John Thornely
Internet Tycoons

Urmil and I had a another very interesting 2-on-1 consultancy call with one of the Mastermind Program Members recently, which covered a lot of great insights into how to get high rankings for a website!

And I thought you’d also like to share some of the ‘insider’ tips on linking strategies that emerged – so here goes…

As I mentioned in my recent blog post Linking Tips To Improve Your Search Engine Ranking, you can’t just put up a single website and expect customers to find it amongst all the other billions of websites out there! You need to build you own little net of interlinked websites to catch the traffic you seek – and with billions of searches a day there’s lots of traffic out there to catch!

The linked Hub and satellite Mini-Sites model is about catching free highly motivated and targeted search traffic from Google and the other search engines and driving it to niche product mini-sites and then channelling this traffic through affiliate links on your Hub sites to merchants such as Amazon, collecting a commission on all purchases.

Bear in mind also that there are two types of buyer that you’re looking to capture:
•    Those that know exactly the product they want to buy (eg a Samsung Digital Media Centre - YPK-5JZB)
•    Those that are still looking generically for a ‘Media Centre’

So you’re trying to get the first group to click through the links on your Mini-Site dedicated to a specific product and shepherd the latter group to your Hub Site, where they can compare various models and make a buying decision.

Now, your Hub Site is going to be positioned in a fairly competitive market – I looked at Google search and competition criteria for your Mini-Sites in an earlier Blog Post – Niche Product Strategies For Your Hub And Mini-Sites.

So your ‘web’ of Mini-Sites is there to trawl for traffic from lower-competition keyword searches and send this to your Hub-Site, as well as creating a ‘net’ of inbound links to your Hub sites to improve their ranking.

The major purpose of your Mini-Sites is thus to get high ranking in Google as ‘content-rich’ traffic-catching web pages. Each Mini-Site should thus focus on one product and each Mini-Site page should be focussed on, and optimised for, one keyword (or ‘long-tail’ keyword string) relating to that product.

The primary links on your Mini-Site pages should be contextual (keyword-based) and should link to the relevant product page on your Hub Site, providing in-bound links to your Hub site.

You should also include links on the bottom of your Mini-site pages to other Mini-sites, to spread your ‘web’ and get Google ranking ‘credit’. But make sure your links aren’t ‘reciprocal’ – site A should link to Site B, B to C, and C to A, etc – no two sites should just ‘swap’ links back to each other, as Google discounts these.

Your Hub Site is the portal to your suppliers, so the primary links on your individual Hub Site pages should link to your suppliers, through your affiliate links. Your Hub sites can also carry page-bottom links to other Hub sites, but should not link back to your Mini-Sites.

Other linking strategies you should use include:
•    your internal links between pages – you should particularly make sure that your ‘Site Map’ is properly set up and all the links work properly, so that the spiders can crawl through every page of your site and onward to your other sites using the links discussed above.
•    Your Useful Links page can be used to boost your search engine ranking by linking to other, unrelated websites. Again, the Useful Links on your Mini-site should link to other Mini-sites; those on your Hub-site should link to other Hub-sites. The linked sites need not be on related topics – your ‘media centre’ site can link to your ‘freezer’ site, etc – all you’re seeking to do is provide the conduit for the spiders to find each of your sites and to improve your search engine score by providing in-bound links. Again, no two sites should link reciprocally to each other – always link A to B to C, etc.

This can all get to sound a bit complicated but the underlying principle is Keep It Simple – think like your prospects when writing the text and setting up the purchasing process and think like a search engine when setting up the linking strategy.

Happy linking!
John Thornely
Internet Tycoons

The more visitors you get to come to your website the better your business will do – that’s kind of obvious, isn’t it?

But I’m sure you appreciate that you can’t just put up a single website and expect customers to find it amongst all the other billions of websites out there! Unless you can afford high-budget advertising, you’ll need to be optimize your website for both visitors and search engines and use a variety of lower-cost methods to direct traffic to your site – much as you would do for traditional ‘bricks and mortar’ businesses.

And your Linking strategy is a vital element in this.

To maximize the number of visitors to your site, you need your site to rank well with search engines – and make them use-friendly for the ‘spiders’ and ‘bots’ the search engines use to analyse your web pages.

Tip #1: Build your Net to catch Traffic and your Web to catch Spiders!

So – continuing the ‘Spider’, ‘Web’, ‘Net’ and ‘Fishing’ similes – you need a net to catch fish (traffic) and you’re trying to build a sticky ‘web’ to catch the SE ‘spiders’!

As a friend of mine said – “Don’t try to create traffic – just go and stand in the way of the traffic that’s already out there!” – and with billions of searches a day there’s lots of traffic out there to catch!

What you’re trying to do is to build your own little net of interlinked websites to catch the traffic you seek and to make it all attractive and easy to follow for the SE spiders.

Your Linking Strategy should be about catching free highly motivated and targeted search traffic from Google and the other search engines, driving it to your niche sites and then channelling this traffic to your sales pages.

Now, free traffic rarely comes quickly. Search Engine Optimization (SEO) is a waiting game… you need to put in the work then wait for your traffic and rankings to increase, tweaking things along the way and adding extra links to help things along.

Tip #2: Create lots of Links

There are three types of links: incoming links, outgoing links, and internal links. You need all three to build your ‘net’.

You want to create as many incoming links (also known as ‘backlinks’) as possible, as these ‘count’ highest in the eyes of the search engines.

When a SE ‘spider’ sees lots of inbound links to your site, it says “this must be an interesting site if so many other sites link to it” and gives you higher ranking – so your website is displayed higher up the ‘natural’ search results pages.

Backlinks are particularly helpful to search engine ranking, so you should try to get other relevant websites to link to yours, if possible. And you can use links from your other websites to do this too – more about this in upcoming posts.

Tip #3: Help the Spiders!

Now when the SE spider is looking around your website, you want it to find all the ‘goodies’ you’ve put on your website, and to visit every page – and then to go on and follow your links to your other websites.

So, make it easy for the spiders – put links on each page of your site pointing to other pages of your site, so that the spiders can find their way around easily!

Tip #4: Don’t use Reciprocal Links or Link Farms

Now, the more incoming links and internal links you have, and the easier it is for the spiders to follow out-bound links to your other websites, the better your sites will rank with the search engines.

But there are two traps to avoid here!

Reciprocal links don’t work. If you think about it, it’s a bit like you lending me $100 and me lending you $100 – neither of us is actually better off, we just exchanged $100.

And that’s just how the search engines see it too – there is no ‘added value’ in reciprocal links, so they don’t help your ranking.

And stay away from link farms. Don’t pay to have thousands of incoming links created for you. The search engines will see this as link spamming and they’ll stop ranking your site altogether.

So there you have 4 tips on using links to improve your search engine rankings. Follow these tips you will get a higher ranking for your site, bringing more traffic to your site and more money for you…

You can read more in my article Linking Strategies For Your Niche Sites.

Watch out for further linking tips in future blog articles.

Happy linking!
John Thornely
Internet Tycoons

Did you know that there’s a very simple way to get Amazon to find your Niche Products for you?

Go to www.Amazon.com or www.Amazon.co.uk and select a ‘Department’ from the drop-down menu at the top left of the main page or  the fixed menu on the left side. Let’s select ‘Camera, Photo & Video’ from the ‘Electronics’ Department (‘Camera & Photo’ on .co.uk).

As well as category listings and a search box, you’ll also see ‘Most Wanted’ and ‘Best Deals’ listings (we’ll come back to these a little later).

On the menu bar at the top, click on ‘Bestsellers’ and you’ll get a page listing all the hot products that are selling best at present. In other words, Amazon is telling you what products people are buying most of right now! And you can safely assume that people are searching for those products to buy (although the two things are not identical)!

Ideas on a Plate!

Now, did your competition in the ‘bricks and mortar’ world ever tell you straight out what was selling best? Talk about giving you ideas on a plate!

But it doesn’t stop there, there’s plenty more…!

In the top left corner, under ‘More in Camera and Photo’, you’ll see four more categories that are of distinct interest to you…
* Hot New Releases (or Hot Future Releases on .co.uk)
* Most Gifted
* Most Wished For
* Movers & Shakers

While there are some variations, these pages will display many of the same products, underlining what’s selling well. The ‘Movers & Shakers’ page also shows you how the rankings are changing – ie what’s ‘hotting up’ just now!

The only thing Amazon doesn’t tell you is how many of each product they sold and from which suppliers, but you can check out the top ranking sites just by clicking through the links on the Amazon pages!

Niche Ideas

Now, let’s put all of this together and think about what Amazon is telling us about your potential niche markets…

Go back to the ‘Bestsellers’ page. At the time of writing, Canon cameras occupied 10 of the top 15 spots, while Flip video cameras occupied 3. So you could set up a Hub site offering Canon cameras and a series of Mini-Sites for individual Canon camera models (and accessories for each, too of course).

Keep an eye on the Hot New Releases and Movers & Shakers pages and add new Mini-Sites and Hubsite pages for new products.

And don’t forget to target keywords and page titles, etc, to respond to the ‘Most Gifted’ and ‘Most Wanted’ items.

You’ll note that the top sellers on Amazon.com, which is aimed at the North American market, are different from what’s selling fastest in the UK on Amazon.co.uk. So think about which market you’re targeting with your niche sites and how to optimize for that market.

Don’t forget your Research!

And before you rush in and set up mini-sites galore, though, don’t forget to do your research and optimise your website for both longer-tail keywords – but don’t leave out the more competitive keywords from your pages, either.

Have a think about some of the criteria I discussed in ‘Niche Product Strategies For Your Hub And Mini-Sites‘.

Check the number of searches using Google’s keyword tool. So, for example, when I looked there were 450,000  searches a month in the UK for ‘Canon Powershot’ and 8,100 for ‘Canon PowerShot SD1100IS’ – a pretty healthy market!

And make sure you check the product type numbers available in the market you are targeting before you optimise your page – you don’t want to set up to sell models that aren’t available in the country you’re targeting, do you!

Do a ‘broad match’ search for ‘Canon Powershot SD1100IS’ on Google and you’ll see there are around 27,000 competing sites. A ‘phrase match’ search – ie using “” marks around the phrase – indicates only 4,900 or so competing sites, so there’s surprisingly low competition for such an in-demand product.

And don’t forget you can see the keywords your competition are using and how they’re attracting customers by using tools like www.keywordspy.com and www.spyfoo.com!

Talk about giving it to you on a plate…!

Happy Niche-ing!
John Thornely
Internet Tycoons

One of the first questions that people have when looking to start up any web business is… “What niche should I choose?” – I’m sure you, like me, have been there too?

This question has surfaced several times recently, in talking to Mastermind Members, so I though it might be helpful to look at some of the criteria for selecting suitable products to promote with a Hub and Mini-site strategy.

As ever, the first thing to do is take off your ‘YOU’ goggles and put on your prospective customer’s shoes, hat and glasses – and see life as they see it and live it! As they say in marketing circles… ‘walk a mile in your customer’s shoes’ – see my blog post “The Anatomy of Great Copy”.

Next thing is search volume, of course… As a general rule, go for a product (range) that has good traffic – more than around 3,000 searches a month.

And the number of competing websites should, preferably, be less than 200,000 – that’s using ‘phrase match’ on Google by putting quotation marks (“ ”) around your search phrase. If you use ‘broad match’ for a term like ‘portable garden equipment’, Google will return ALL websites that have EITHER the term ‘portable’ OR ‘Garden’ OR ‘equipment’ – ie likely to be in the millions and not relevant to you.

Stiff Competition?

Now, 200k other websites would seem like stiff competition – but you can bet that most are not well optimised for the keywords you’re targeting and you’d be surprised how easy it is to get up in the top rankings, as a result. Especially if you focus on ‘long tail’ keywords (more on that in a moment).

And think how you would react, as a prospective customer, to the website you’re creating and the product you’re targeting…

Yes, you want to maximise the return you’ll earn from affiliate commissions by going for higher-priced products, rather than $2.50 toys (unless you can attract thousands of visitors a day).

But people looking for products online costing over say £100 will want to shop around much more than people buying lower-priced products, where the differences in price between different sites are likely to be rather less important.

And the higher the price, the more prospects will want to buy from a ‘professional’-looking website and the more pre-selling you’re going to have to do on your website, so the more effort will be required in setting up the website.

So it’s perhaps best to focus the Hub and Mini-site strategy at products in the range of £100 or so, rather than higher-priced products, where price differences between sites encourage shopping around.

Your Keywords

Now, back to Keywords… The trick is to focus on ‘long tail’ keywords, that include the primary (highly searched) keywords and have a reasonable search volume themselves, but on which you’re not competing with the whole world…

And each page of your Mini-site should be optimised for a different keyword. So your ‘Butterscotch Pony’ mini-site could have separate pages focussed on ‘Butterscotch Pony’, ‘Butterscotch Pony Saddles’, ‘Butterscotch Pony Gadgets’, ‘Butterscotch Pony Interactive’, etc. And you’d have one page of your ‘Toy Pony’ Hubsite focussed on the ‘Butterscotch Pony’.

Or your Mini-site might offer Flip video cameras, for example, and the individual pages might focus on ‘pink Flip cameras’, ‘silver Flip cameras’, etc. And your keywords would reflect the subject of the page. See for example www. flip-cameras .co.uk (Tip: check the keywords they’re using for each page by right-clicking on the page somewhere and selecting ‘View Page Source’). Your Hub site might offer hand-held video cameras, and the individual pages of the Hub site would include Flip and other cameras.

So I hope this helps with Niche ideas for your Hub and Mini-Sites!

Happy Niche-ing!
John Thornely
Internet Tycoons

A topic that came up in two recent consultancy calls with Mastermind Program Members was using the correct spelling and language for your target market – and then directing them to the appropriate affiliate website to make their purchase.

Let’s look at a physical product that can be marketed through a Hub and Mini-site strategy – for instance ‘Media Centres’ (but don’t ask me what they do!).

First question… Who is my target market?

Second question… Where are they?

Third Question… What style of language do they use – ie how do I need to ‘speak’ to get their interest?

The Center of The Matter

Let’s look at media centres – or is it centers…? ‘Media Centre’ is the British English spelling… The Americans would refer to a ‘Media Center’.

To see what I’m talking about, do a Google search on the term ‘samsung media center’… When I did this, the first result was for ‘Samsung United States’, using the spelling ‘Center’, and so on down the list. When I spelled it ‘centre’, some UK suppliers appeared in the top few listings who did not appear for the other spelling (along with Samsung USA again!).

Now Google’s search algorithms are clever enough to get round the spelling question, so ‘center’ comes up even when I type in ‘centre’ – particularly as that is the spelling used by the manufacturer. And Google directs me to search using Google.co.uk anyway, whereas in the USA, they’ll be using Google.com with it’s algorithms set to focus on US-based searches.

What The Domain…?

But all this becomes more important when you’re selecting your Domain name for a Mini-site, doesn’t it?

If you choose ‘SamsungYH-999GSMediaCentre.com’ as your domain name, and use this spelling on your web pages, you’ll get British-oriented (UK) traffic – if indeed you get any, as Samsung don’t call it this (they use Center). If you want to target American traffic, you’d need to use the ‘Center’ spelling.

You can check on sites like Amazon.com and Amazon.co.uk that focus separately on the US and UK markets and see what comes up for ‘Samsung YH-999GS Media Centre’. For my search, Amazon.com returned ads while Amazon.co.uk didn’t.

Now, if I live in the USA and I’m looking for a ‘media center’, I’ll expect it to be sold, and delivered within, the USA. I don’t know what these British pound thingies are (and the price converted into dollars is higher) and I don’t want to wait three weeks (or pay for) my purchase to be shipped across ‘the Pond’.

And vice-versa. If I buy on-line in the UK, I want it to be delivered tomorrow from a UK supplier (but see ‘Side Note’ below).

So make sure your supplier/portal matches your market… and your target product.

Side Note – Arbitrage: It’s sometimes cheaper to buy in US$ and get it shipped from the USA – subject to taxes, duties, warranties, servicing requirements, etc… So there can be opportunities for ‘arbitrage’ for uncomplicated products, by sourcing/shipping them cheaper from the US than consumers can buy them in the UK… but let’s save that for another blog post!

Divided By A Common Language

And don’t forget to use the appropriate words that your target market uses. Terminology can change between countries, states and even counties. An example I came across recently was the terminology used by different State administrations for corrective driving courses for speeding offenders in the USA. Nearly every state calls it something different (I don’t have space here to list them all!) – so you’d need state-specific web pages if you were marketing this product…!

The Moral Of The Story: So, when you’re selecting your domain name, make sure that you’re targeting your market correctly, using the right spellings for the market – and as used by the product supplier – and that you’re directing your prospects to the most appropriate seller.

This isn’t really complicated – but I hope the above will help you focus on getting things right rather faster than if you have to find out for yourself… the hard way!

PS: See my blog post “The Anatomy of Great Copy ” on how to find some of the answers posed above…

Happy marketing!

John Thornely
Internet Tycoons