Niche research can be challenging – but there’s a simple way to get ideas, whether it’s for an affiliate product or for your own information product.
One of the best ways to find a hot selling product is to look for a problem that lots of people are facing, and then offer them a solution.
But where do you find people talking about their problems? Well, wherever people ‘hang out’ to chat – particularly in online forums, especially if they are busy ones.
You can locate suitable Forums by browsing through directories listing online forums – such as www.big-boards.com.
Or you can search for them using search engines by typing in the search term: “(Your niche topic) + discussion forums” - using the inverted commas (“”) for a ‘Broad Match’ search.
You can tell if a forum is suitable for your niche research by looking at how often people post there, and how recent the latest post is. If there are few visitors in the last few days, the forum’s probably not suitable for your needs.
Check the quality of the discussion before you make your decision to use that forum or not – and then move on to the next one.
The best way to do your research will vary from forum to forum. But generally, you should look for ‘hot’ threads – discussion topics where there are a large number of page views or responses.
For example, if a discussion has over 400 views in a day, or over 1,000 views in 3 days, the topic is likely to have great potential, and will show you what are the ‘triggers’ that will get your target market’s attention – and the issues or problems they are seeking solutions to.
If you often see the same or similar questions being asked on forums, this can indicate an opportunity you can tap into.
So think of a topic and go and look at some forums!
Happy Niche research!