Archive for June, 2009

On the same day that Microsoft unveiled its new Bing search engine (see upcoming post), Google has announced Google Wave, a new in-browser communication and collaboration tool that is set to change the way we work together online.

Delegates at the Google I/O Conference last week were treated to an introduction to Google’s new market-leading product/platform, due to be released later this year – just click on the screen below to watch it.

In brief, Google Wave is a real-time communication platform that combines aspects of email, instant messaging, online meetings, social networking, web chat, wikis, polls and project management in one in-browser communication system. Business colleagues or friends can come together to discuss topics or share information and files.

You can see more about Wave at About Google Wave or Mashable. Some of the key capabilities and extensions include:

  • Real-time: you can see what someone else is typing, character-by-character.
  • Text, Photos, Maps, Polls and more: you can share all these and more.
  • Playback: You can playback any part of the wave to see what was said.
  • Embeddability: Waves can be embedded on any blog or website.
  • Applications and Extensions: Just like a Facebook or Twitter application, or an iGoogle gadget, developers can build their own apps within waves – anything from bots to complex real-time games.
  • Wiki functionality: Anything written within a Wave can be edited by any other participant.
  • Simultaneous Translation: As well as an automated spell-checker (‘Spelly’), there is even a robot called ‘Rosie’ who can translate simultaneously between 40 languages!
  • Gadgets & Robots: Google’s Wave Gadgets Tutorial and Wave Robots Overview outline what is available and what could be developed.
  • Open source: The Google Wave code is open source, to encourage developers to produce new applications and extend functionality. Thus, for instance, you can combine Twitter ‘tweets’ into a ‘twave’, and so on.

I/O Delegates were given access to the beta version of Wave, to help Google develop both the platform and applications for it. Google has deliberately developed Wave as an Open Source application, so there are likely to be a myriad of new applications available by the time Wave formally launches – and over the following months!

So, all-in-all, within the year, Google Wave is likely to become a hugely powerful – and free – open-source collaboration platform with many, many applications and extensions.

Just watch the presentation above and let your mind imagine how on-line interaction and meetings are likely to evolve – and the host of extensions and applications that will be available very shortly – with Google Wave!

And just imagine the whole new ways you will be able to develop leads for your business and then interact with your prospects and customers…!

Join the Wave!

What a reminder that the Internet world is constantly changing!

Google announced it’s new on-line communication and collaboration platform – Google Wave – on the same day as Microsoft unveiled it’s new search engine ‘Bing’ (it’s replacement for ‘Live Search’).

And just preceding this was Wolfram Alpha, the new search engine that’s reputed to actually answer your queries with useful results!

While many see Bing as being an attempt by Microsoft to catch up with Google and Yahoo, and they’ll be spending a reputed $100M on advertising in the coming year, it is unlikely to do more than dent Google’s lead.

Microsoft Search continues to struggle to gain market share from Google, who last month secured 64.2 per cent of all search queries in the US, compared to Live Search’s paltry 8.2 per cent.

And Google continues to enhance it’s own search engine with capabilities that include the ‘Wonder Wheel’! It’s a great tool to help you with your niche research – see my blog post Find Untapped Niches With Google’s New “Wonder Wheel”!

As well as looking rather like Google Search, some of the results options in Bing are similar to Googles’ new Search Options – although in Microsoft’s overview of Bing, they say that it’s supposed to provide much more fulfilling search responses.

But what does this all mean for you?

Well, in addition to using these new tools to help you find new niches, pull in more prospects and communicate better with your customers, just stop a moment and imagine how on-line search, interaction and meetings are likely to evolve – and the host of extensions and applications that will be available very shortly – with these enhancements and platforms!

I’ll be posting further articles on these developments, and how you can use each to enhance your own marketing, on the Internet-Tycoons Blog and Forum.

Spin the Wheel, cry ‘Bing’ and join the Wave!